The consortium consists of four partners with complementary assets and expertise.

Noldus Information Technology, an innovative developer of software, hardware, and integrated solutions for research on human behavior, including the flagship software product The Observer. The company has offices in The Netherlands, Germany, France, Spain, Hungary, and U.S.A. and serves more than 4400 universities, research institutes, and companies in over 75 countries.

Wageningen UR Food & Biobased Research, Consumer Science and Intelligent Systems, Consumer Science, a leading research group of Wageningen University and Research Centre in the field of sensory science and food related consumer behavior. Together with Noldus Information Technology and two other partners, CICS has set up the Restaurant of the Future.

VicarVision, an R&D company in computer vision and the creator of FaceReader, a unique tool for the automated assessment of consumer emotions.

Symrise, a global supplier of fragrances, flavorings, and active ingredients for the Fast Moving Consumer Goods industry – belonging to the top four in the international flavors and fragrances market. Symrise focuses on sensory and consumer science to deliver innovative products that have additional practical value for the consumer. Headquartered in Germany, the company has offices in Europe, North America, the Asia Pacific region, and South America.